Image Sizing Is Hard! Or so I thought… I create Facebook ads for clients. Facebook requires images to be 1200 x 628 pixels. (What’s a pixel, you may ask? I’m not really sure.) For some of my clients, that isn’t…
Angela Wysocki and I decided to create some video blog posts on topics that are important to nonprofits and small businesses and their digital marketing efforts. And we decided to start with website analytics because there is perhaps nothing more…
Sometimes we find gratitude in places where we least expect it. I love Wendy Mogul’s book, “The Blessing of a Skinned Knee.” In this book, Mogul says that parents should allow their children to experience the world in its entirety,…
I just received an email from Illinois PIRG, (Public Interest Research Group) a consumer interest group. They do some great work and serve as terrific consumer advocates. So I was excited by this email that suggested we all band together…
This post is part the Lightspan Digital #MarketingHop on “Social Media for Social Good,” in which bloggers were asked to share their story about how people are using social media to raise money, awareness, communicate with volunteers and otherwise further…
This post is dedicated to my mother, Grace Ketroser, who died in October, 1985, from lung cancer, and who understood the value of community better than anyone I know. Between extensive volunteering and inviting every person in Minneapolis over for…